Copywriter, GCD, Translation
HBO’s The Defiant Ones documents the extraordinary lives of Dr. Dre and Jimmy Iovine; two guys fulfilling their uniquely American dreams. Most know parts of this story. Few know it all.
Copywriter, Creative Director, R/GA
The annual Super Bowl advertising obsession is frustrating. Rarely do our clients have six million bucks for thirty seconds of broadcasting. So we decided to do something about it.
Digital Streaker challenges the status quo by giving smaller brands a chance to get attention during the big game. There’s never been anything like it.
Copywriter, GCD, PepsiCo
When the pandemic killed professional sports, we worked with famed broadcaster Joe Buck to turn peoples social posts into commentator-worthy events.
Copywriter, GCD, PepsiCo
This took a long time to sell. The endless negotiations with movie studios made it even harder, It’s not perfect, but I’m glad we made it.
Copywriter, Creative Director, R/GA
Never there when you need it. Lots of broken promises. Doesn't respect your needs. Yup, relationships with cable are clearly dysfunctional. Verizon wants to help people break up with cable, and we created a unique way for them to do it. We’ll help you end your toxic relationship, and hook you up with a much more reliable provider.
Copywriter, Creative Director, R/GA
Most Internet advertising is pointless and super annoying. But what if digital advertising was based on a fair value exchange? We created this product platform for Google to blow up the online ad game, and improve things for consumers, brands and artists.
Copywriter, Creative Director, Saatchi
Pop songs eternally stamped onto culture show how Walmart can make your life a little easier.
Copywriter, Creative Director, Saatchi
https://futurescape.asa.org
Remember way back, when well-intentioned adults said your dreams for the future were unrealistic, and encouraged you towards safer, more “achievable” career paths?
We’ve built a solution for this dream killer syndrome; FutureScape, a product that matches kids natural abilities and innate passions to careers where they can thrive, not just survive.
Copywriter, GCD, Story
Popsicle isn’t complicated. But sometimes you need to remind an iconic brand who they are, and give them the confidence to have fun.
Copywriter, CD, R/GA, Story
The Webby’s mission: don’t be another awards show. I’ve led the marketing and event work for two Webbys shows across two agencies. I’ll do it again. It’s fast, fun, and you’re creating work for the best talent out there.
Copywriter, Creative Director, Saatchi
We developed a series of social media programs for American Student Assistance, to show kids that it’s actually possible to connect what they love to what they may someday do.
Copywriter, GCD, Translation
The NBA Playoffs and Championship are utterly grueling. How do these guys push through game after game, series after series? Legends know some secrets.
Copywriter, GCD, Story
Instagram, Facebook, Twitter
In a culture obsessed with caped crusaders, we encouraged our baby food client to pay social tribute to an underappreciated superhero.
Copywriter, ACD, McCann/MRM
For gamers, Intel increases their processor speeds to provide that crucial edge. So monsters, zombies and other baddies really hate Intel.
Copywriter, Creative Director, R/GA
Young love is dazzling and traumatic.