• WORK
  • PROLOGUE
  • EMOTION
Andrew Payton

Copywriter - Creative Director - Tactfully Relentless

  • WORK
  • PROLOGUE
  • EMOTION

Andrew Payton

Copywriter - Creative Director

Contact

email
LinkedIn

EMPLOYMENT

Smart People: CD/CW 2022-present - NDA’s abound.
Amazon: GCD/CW (Contract) 12/21-4/22 - Writer on Alexa.
PepsiCo: GCD/CW 2019-2021 - Creative lead, writer on Mountain Dew, Pepsi, Doritos, Bubly, etc.
Saatchi: CD/CW 2017-2019 - Creative lead, writer on Walmart, American Student Assistance, many others.
Translation: GCD/CW 2016-2017 - Writer on Apple, NBA, HBO, etc.
Story: Group Creative Director/CW 2015-2016 - Creative lead, writer on all clients including Popsicle, FX, Beech-Nut.
R/GA: Creative Director/CW 2009-2015 - Creative lead, writer on Walmart, Verizon. Other clients include Nike, Google, ChapsStick.
McCann/MRM: ACD/Copywriter 2005-2009 - Creative lead, writer on Intel..

MAKER

I'm a maker-creative director: A conceptor, copywriter, filmmaker and sometimes co-technologist on every portfolio project. Which is to say, I make things.
Hey, not everybody does, you know.

TALENTS

My talents lie in creating and selling one-of-a-kind ideas, winning pitches and motivating talent. For what it’s worth, I never, ever give up.

AWARDS

Do these still matter? But ok, Clios. Cannes. Webbys. ANDY. Effie. One Show. Art Director’s, NY Festival's. Addy’s. London International. CA. Etc.

EDUCATION

Portfolio Center Certificate of Wonderfulness
Drew University Bachelor of Arts

TEACHER

Creative Circus
School Visual Arts

LIFE

I live in Park Slope, Brooklyn with my extraordinary wife Kat, super cool kid Annabelle, sweet dog Tucker and alpha cat Max. Right now I’m either working,
hanging with my daughter, watching a movie. or explaining how I could make it better.

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