Copywriter, GCD, PepsiCo
We created gold rings for MTN Dew during NBA All-Star Week. Players and fans added them to their bling to spread the gospel. Scottie Pippen rocking DEW with his six championship rings was next level for this fanboy. We had a clean barbershop, we had a DJ lounge, we had some hoops. But for me, it was all about the gold.